### Customer Story

# Elearnio

## How a Bootstrapped Startup used a Chatbot to engage a Prospect with 49,000 Employees

Elearnio began using Continually after struggling with complicated chatbot builders. Templates and a simple set-up helped them start generating high-quality leads (and entertain their customers along the way).

### What Challenges did Elearnio have?

German software start-up Elearnio makes it easy to engage new employees and support the onboarding process. Founded in 2018, connecting with customers has proven to be a difficulty. In this customer story, co-founder Lars Krüger tells us how Continually solved their lead generation challenges.

They had three key concerns when choosing a chatbot:

### 1. Simple and Easy to use.

Elearnio had used chatbot builders in the past, finding them too complicated to set up with no guidance on how to approach messaging. They needed a simple software they could use to start generating leads straight away.

### 2. Allow prospects to get in touch and schedule meetings automatically.

As a startup, Elearnio needed to capture every lead that came to their site but had no time for a live chat. They needed an affordable, automated tool that could engage visitors 24/7 and book prospect meetings into their calendar.

### 3. Create fun customer experiences.

Elearnio wanted to engage visitors in a fun way and create a great experience for prospects and customers. The challenge was, even if they found the right tool, what would they say?

### How Elearnio used Continually to generate more leads?

Elearnio were able to set up a simple and engaging chatbot with Continually. They were soon turning visitors into leads with fun conversational messaging, (We love the Star Trek theme). Listen to co-founder Lars describe his experience using Continually:

Sorry, your browser doesn't support embedded videos, you can [download it](/content/videos/home/elearnio.mp4) and watch it with your favorite video player!

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Here are what he learned about Continually:

- Lars was able to get results quickly by spending less time setting up his bot.
- He found Continually much simpler than other chatbot builders, making it ideal for small businesses that don’t have a lot of free time.
- Showing an engaging message straight away can bring leads into your business.

## “I tried another chatbot, it was very complicated to set up. (Continually) has a very simple bot builder and great templates”

- Continually generates leads automatically, freeing up time for Lars to focus on his business.
- Leads were soon booking meetings straight into his calendar. Including a prospect with over 49,000 employees!
- Using templates to qualify leads ensures a flow of high-quality customers to your inbox.
- Messaging can be fun and conversational! It is always great to add personality to your brand messaging.
- Making the buyer journey entertaining helps customers to enjoy the process and feel connected to your brand.

## “If you have a bootstrapped Startup, you need a chatbot that gives leads the opportunity to get in touch with you in a smart and funny way”

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## Get Started with Continually Today

Start using Continually today and create a chatbot for your website:

- Automate lead generation and guide customers through the buyer journey.
- Create authentic conversations that make it easy to engage your customers.